Use one identifying detail
A name, age, date or initials can anchor the entire design.
- Check exact spelling
- Use the date format you want shown
- Avoid unnecessary punctuation
Personalisation · 4 minute guide
What to write on personalised cookies
Good cookie wording is short, specific and easy to read. The aim is not to replace the card; it is to make the gift unmistakably theirs.
Create your direction
A simple framework
Three decisions that make the next step clearer.
Match the words to the relationship
A private gift can feel warm and familiar; a teacher, client or colleague message often benefits from a clearer, more restrained tone.
- Birthday: name and milestone
- Thank you: name and concise appreciation
- Wedding or Nikkah: names, initials or date
Let the design breathe
Space is part of the visual result. If the message is long, keep the cookie wording short and place the fuller sentiment in a separate note.
- Lead with the most meaningful words
- Ask what fits the chosen design
- Treat archive examples as inspiration
The short version